Hreinar matvörur og merkingar þeirra

Hreinar matvörur og merkingar þeirra

Á undanförnum árum hefur áhugi neytenda í auknum mæli beinst að hreinum matvörum. Heilsu-meðvitaðir neytendur vilja vita hvaða efni það eru sem þeir setja inn í líkama sinn og það má segja að hreinar matvörur “Clean label” sé nýtt norm þegar kemur að...
Hreinar matvörur og merkingar þeirra

Making Sense of the Clean Label Concept

Over the past few years, consumers have been looking more and more for products with cleaner label. Health-conscious consumers want to know what they put into their bodies and it can be said that clean label is the new norm when it comes to food and beverage products....
Icelandic farmers are gathering their sheep before winter

Icelandic farmers are gathering their sheep before winter

Every year in September, Icelandic farmers, head to the mountains to herd their sheep and get them back home before the first snow arrives in Iceland. The beautiful, clean Icelandic mountains have been their home since the beginning of June and the only home that the...
Important nutrients for men

Important nutrients for men

Most men, who eat clean and healthy foods get the nutrients they need from their food. By eating healthy they build and maintain good health. However, men who eat typical Western diet (high calorie/low nutrition), experience nutrient deficiencies. They often lack...
Íþróttir og fæðubótaefni

Íþróttir og fæðubótaefni

Markaðurinn fyrir fæðubótarefni tengd íþróttaiðkun er vaxandi. Hann hefur þróast hratt í áttina frá því sem hann upprunalega var, þ.e.a.s. aðallega tengdur íþrótta- og vaxtarræktarfólki, í átt að mun breiðari hópi og innifelur nú heilsumeðvitaða neytendur allstaðar að...
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